Episode 298
11/5/26
Topic: Sustainability as a Competitive Advantage for Pest Control Firms
Guest: Cassie Krejci, Ph.D., BCE, VP of Transformation, Forshaw
In this episode we discuss:
Our sponsors Coalmarch by Workwave, PestSure, Voice for Pest, Forshaw & PestPac by WorkWave
PMP Industry Insiders Peer Groups & Conference
The industry's need to broaden the definition of sustainability beyond simply using less pesticide
Cassie Krejci’s professional background as an entomologist and her role as VP of Transformation at Forshaw
How sustainability functions as good operating discipline and aligns with the people, partners, and performance framework
Strategies for measuring sustainability initiatives using OKRs and KPIs to ensure a positive return on investment
Practical ways to reduce operational waste, such as improving route density and inventory management
How distributors can serve as an intelligence layer to translate product innovation into better field outcomes
Why focusing on employee retention and efficient service delivery creates long-term value and lowers acquisition costs
Key steps for PMPs to implement a sustainable business model, starting with measuring baselines and involving technicians
How these efficiency-focused initiatives directly strengthen gross margins and improve overall company performance
Notable: "Don't chase the word 'sustainable.' Chase better performance. If you're reducing wasted material, unnecessary miles, or expired inventory, you're building a more sustainable business whether you put a label on it or not." —Cassie Krejci
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