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Episode 110

1/12/23

Topic: Peer Groups — Next Level Opportunity or a Waste of Time?

Guests: Dan Gordon, PCO Bookkeepers & M&A Specialists, and Donnie Shelton, Triangle Home Services



In this episode we discuss:

  • How pest control peer groups can be a fantastic opportunity or a waste of time, depending on the group and what you put into it

  • Peer groups vs. mentors vs. boards of directors

  • Why it's important to be vulnerable and open in a peer group

  • What a peer group is and what a peer group is not

  • Why everyone wants to be the smallest one in their peer group, but it's important to remember big companies can learn a lot from small companies as well

  • When it's a good idea to join a peer group vs. working with a mentor one on one

  • How to locate or create a peer group

  • Industry-specific peer groups vs. broader business groups like Vistage

  • Do's and don'ts of peer groups

  • The importance of a great moderator and diversity among company types

  • Why it's important to give as well as take during peer group meetings

Resources mentioned:

Notable: "You're signing up to have people look at your dirt and critique your dirt. If you can't accept that, don't sign up for a peer group. It's not going to do you any good." —Donnie Shelton

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