11/2/23
Topic: How to Build a D2D Team
Guest: Stephen Rhyne, CEO of ConveYour
In this episode we discuss:
Why Donnie sees building door-to-door (D2D) teams as one of the most necessary changes pest control companies must make for future success
The fast growth and success some pest control companies have realized, including Dan's client Fox Pest Control, which sold to Rollins earlier this year
What's different about recruiting commission-based contractors (1099) vs. employees (W2) for sales reps
How successful D2D companies think about hiring reps compared to traditional companies
Where Donnie's company struggled executing this strategy
Why you must continue to get your reps to buy in, even during and after onboarding
Why it's important to streamline paperwork and training with online tools
Where to get started with recruiting and sourcing door reps
Why you have to make it "stupid easy" to get your existing reps to recruit new reps
The role "lead nurturing" plays in recruiting reps and how to screen out those who aren't a good fit
The power of setting expectations in the training process
Why the initial goal when training reps should be to get them to an "aha moment"
Resources mentioned:
Notable: "The way great D2D companies think about recruiting 1099 reps is they think about it as a sales and marketing opp." —Stephen Rhyne
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