Episode 242

9/11/25

Topic:

Guest: Brian Goldman, CEO, Big Blue Bug Solutions

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In this episode we discuss:

• Our sponsors Coalmarch by Workwave, PestSure & Voice for Pest

• PMP Industry Insiders Peer Groups

• The background of Big Blue Bug Solutions and its American Dream story

• The giant termite replica on the roof of the business, how Brian's father is the one who came up with the idea and why it's blue

• How it's become a local icon and featured in movies, TV shows and more

• The decision to official change the name from New England Pest Control to Big Blue Bug Solutions

• How the company has leveraged the bug as part of its brand with media, nonprofit, sports partnerships and radio

• How Brian's background as a sports broadcaster has been a "blessing in disguise"

• A tangent about the New England Patriots and Bill Belichick

• Brian's advice for others about making a big impact with their brand

• The company's decision to expand its territory rather than expand its service offerings

• The power of limiting many the service codes in the business down to just 34

• How streamlining services has transformed the business and led to fewer questions internally

Notable: "Don't be afraid to be outlandish, be different, stand out. So many people are so afraid of drawing attention." —Brian Goldman

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