Episode 260
- Marisa Palmieri Shugrue
- 19 minutes ago
- 2 min read
2/5/26
Topic: Growth Without The Grind: Building Sales & Systems That Don't Burn You Out
Guest: Laura Corbin, Team Development Coach, Pest Control Business Coach

In this episode we discuss:
Our sponsors Coalmarch by Workwave, PestSure & Voice for Pest
PMP Industry Insiders Peer Groups
Laura Corbin's background as former president of Spencer Pest Services and former COO of Rocky's Termite & Pest in Florida
Donnie's emphasis on why businesses must focus on systems and scaling before rapid growth to avoid chaos and mistakes
What breaks first, according to Laura, when systems aren't in place (onboarding and training)
How those circumstances lead to setting people up to fail
Fostering transparency by displaying data
Why slowing down growth is sometimes the answer, according to Donnie
Tools and resources Laura's clients use for effective onboarding and training
Why you might consider using outside recruiters
Characteristics of a systematized office, including checklists, task owners and clear expectations
Ways to bridge the communication gap between sales and leadership
Measuring sales behaviors and lagging indicators vs. leading indicators
Why EOS and the concept of L10 meetings are effective
Balancing sales and operations during a growth period
The "Sell it and we'll figure (operations) out" approach
The most important step for burned out owners to take: Establishing a meeting pulse
Resources mentioned:
Episode 259 with Sheri Spencer Bachman: How to Reach Your Next Million
Trainual.com: Tool for automated, gamified training
Cody AI: Tool to create self-guiding training based on handbooks and SOPs
Notable: "You have to have a strong leadership team in place. In order to do that, you have to train them. In order to do that, you need to consistently get together and meet with each other and go over the good, the bad, the ugly." —Laura Corbin
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