Episode 258

1/22/26

Topic: The King Green Journey: Growth, Family & Private Equity

Guest: Charlie King, Founder of King Green

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In this episode we discuss:

• Our sponsors Coalmarch by Workwave, PestSure & Voice for Pest

• PMP Industry Insiders Peer Groups

• How Charlie founded the company with his late wife Barbara, growing it to nine locations in three states

• How his daughters, Jennifer and Amber, now lead the company, which recently partnered with private equity firm Plexus to be a platform

• Charlie's background, approach to family business and earlier attempts at selling his company

• Why King Green decided to partner with private equity now

• His take on the due diligence process, which he called a "financial colonoscopy"

• Charlie's and Jennifer's involvement in industry associations over the years

• What he would do if he were looking to sell and how King Green was introduced to private equity

• The decision to roll equity and the opportunity it presents for his family and the team

• The strategies Charlie focused on for growth and brand strength over the years and his advice for other lawn care operators

Notable: "Twenty-five years ago, it was all about building gross volume. Today, it's about building EBITDA or profits." —Charlie King

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