PMP INDUSTRY INSIDERS
Pest Business Practices

This week, Voice for Pest's Raymond Kidwell joins Dan and Donnie to discuss X-Rai, a call analytics dashboard for pest control and lawn care businesses. He explains how the platform uses AI to prioritize leads and manage customer interactions based on data from more than 1 million calls per month, and he details its approach to AI agents.

Jeremy Ecker, CEO of Rest Easy Pest Control, joins the podcast to discuss his experience doing 16 M&A deals over 13 years, mostly self-funded and structured with earn-outs. Jeremy shares how he started as a bed bug canine inspection company and eventually pivoted to full-service pest control, and he details the challenges and opportunities of both acquisitions and organic growth.

This week, Dan and Donnie dive into AI updates, including the debut of the Atlas brower and rise of ChatGPT's "agent mode." They demo several examples of what this new technology can do for pest and lawn companies, and they discuss how marketing strategies must adapt as consumers move away from standard Google searches toward AI research and task execution.

This week, Dan and Donnie reflect on PestWorld 2025 and the podcast's 250th episode. They cover the buzz around the show in Orlando, including a rant about vendors who don't support the industry. They also reminisce about why they started the podcast and how it's evolved over five years — and thank their sponsors, guests and listeners for all the support.

On this episode, Dan and Donnie review the new Pest Control Industry Cost Study, produced by PCO Bookkeepers & M&A Specialists. They discuss what's changed since last time PCOB did the cost study; the PCOB Competitive Index, a new composite score to track; and the Big 3 expenses every pest firm must manage for profitability. Tune in for an overview of this comprehensive report.