Topic: The Difference Between Information & Insight
Guests: Dan Gordon & Donnie Shelton
In this episode we discuss:
The importance of good data, not just good-looking data
Donnie's experience setting up a data warehouse
The importance of identifying which insights you need to have and then working backward from there
Why key performance indicators (KPIs) from off-the-shelf data platforms may not be relevant for the pest control industry
How common for managers within a company to have different opinions about the most important KPI
Why Donnie focuses on operational cash flow and how he calculates it
What Dan recommends focusing on
The Rule of 23 in pest control
Why it's important to train your team on KPI definitions
Why weekly operational dashboards are helpful but a weekly P&L isn't
How monthly billing can hide uneven production
The pest control industry that's available
Why no data might be better than bad or unvalidated data
How Donnie hopes to use predictive AI to make data projections
The PCO Bookkeepers & M&A Specialists Pest Control Industry Cost Study
The William Blair/PCO Bookkeepers & M&A Specialists Pest Index
PMP Industry Insiders Podcast Episode 148 with Dave Giannetto: What's Next for WorkWave
Notable: "KPIs should be compared historically against yourself ... then you compare them against your budget, and then you compare them against industry data." —Dan Gordon
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