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Episode 68

  • Writer: Marisa Palmieri Shugrue
    Marisa Palmieri Shugrue
  • Feb 17, 2022
  • 1 min read

Feb. 17, 2022

Topic: How to Deal with a Cash Crunch

Guest: Dan Gordon & Donnie Shelton


In this episode we discuss:

  • How a cash emergency can be a death blow to a small company

  • Why the worst time to ask for money is when you need it

  • How it's common to see companies where there is no strategy around cash flow

  • Why banks are hesitant to give generous credit lines to pest control firms

  • How much credit you should have available

  • How often you should revisit your credit line with your bank

  • Things to consider if you routinely need your credit line to make payroll

  • Why your accounts receivable policies are critical

  • The power of cash flow forecasting and budgeting

  • Why days of sales in AR is an important indicator and how to calculate it

  • What to do if your cash crush is so bad you may go out of business

Resources mentioned:

Advice: "At a minimum, you should have a month's worth of cash available as a credit line." —Dan Gordon

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